Welcome to the Booked On Social Blog

Welcome to the Booked On Social Blog....your go-to space for turning book marketing from overwhelming to actually working for you.

I’m Sarah Shaw, an Author Support Specialist who’s spent years helping writers grow their platforms, connect with readers, and turn online presence into real book sales. I know firsthand how frustrating book marketing can feel when you’re already juggling writing, publishing, and everything else that comes with being an author.

This blog is here to change that.

Inside, you’ll find practical strategies, content ideas, and behind-the-scenes insights designed specifically for authors who want to show up online with confidence, without burning out or feeling like they have to be someone they’re not. Whether you’re just getting started or looking to level up your marketing, you’ll find actionable tips to help you build a loyal reader community and get your books in front of the right audience.

Because social media shouldn’t feel like a chore, it should feel like a tool that works for you.